A running shoe company wants to reach “avid marathon runners” instead of just “sports fans”. Which targeting method should this advertiser use?

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Q. A running shoe company wants to reach “avid marathon runners” instead of just “sports fans”. Which targeting method should this advertiser use?

A. Demographic targeting

B. Affinity Audiences

C. Manged placements

D. Custom Affinity Audiences

Correct Answer is:

D. Custom Affinity Audiences

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