Q. Advertising on TV, print, and radio typically requires a predetermined budget. What key difference between online advertising campaigns allow the advertiser to invest with more flexibility?
A . Online campaigns generate clicks, whereas other channels generate exposure
B . Online campaigns are highly measurable and can often automate a positive ROI. It can be strategic to capture all traffic without a predetermined budget as long as ROI is positive.
C . Budgets for online campaigns can only be set once annually and require a fixed commitment
D . Budgets cannot be applied to online campaigns due to constant changes in traffic
Correct Answer is :
B . Online campaigns are highly measurable and can often automate a positive ROI. It can be strategic to capture all traffic without a predetermined budget as long as ROI is positive.Hi You Can Access All My Digital Marketing Videos for Free. Visit My YouTube Channel
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