An advertiser who uses ad scheduling has a custom bid adjustment for 9 p.m. to 12 a.m. on weeknights. The normal bid is US$0.40 and the bid multiple is -25%. How much is the advertiser bidding for that time period?

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Q. An advertiser who uses ad scheduling has a custom bid adjustment for 9 p.m. to 12 a.m. on weeknights. The normal bid is US$0.40 and the bid multiple is -25%. How much is the advertiser bidding for that time period?

A. US$0.32

B. US$0.03

C. US$0.31

D. US$0.30

Correct Answer is:

C. US$0.31

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