[xyz-ihs snippet=”Responsive”]
Q. “Engagement” with a lightbox and on a mobile phone or table is achieved when someone:
A. Watches the ad for at least 2 seconds
B. Watches the ad twice in a row
C. Hovers their finger over the ad for at least 2 seconds
D. Expands or interacts with the ad
Correct Answer is:
D. Expands or interacts with the ad
[xyz-ihs snippet=”Responsive”]