Google Ads Shopping Certification

Shopping Advertising Assessment Answers 2019

  1. Quincy wants to make sure that he meets the shopping ads policy to accurately represent his business or product. Which action should he take on his website to meet the policy?
  2. Which should David do to better understand how the ads for his local bakery have driven store visits and influenced his customers buying habits?
  3. In order to offer the products in different countries, you should
  4. Nicole’s analysis shows that 5 brands currently in her “All products” group are performing especially well. What can she do to capture more traffic on these valuable brands?
  5. Which is a reason why Annie’s Google Merchant center account would get suspended?
  6. You can use a product group with a single bid to:
  7. True or False: Odell runs an online store selling outdoor gear, guns and hunting equipment, and a few tobacco products. Odell can advertise all of his product on shopping ads.
  8. Jane is planning to add a popular brand of watches to her online store. To help differentiate her products from her competitors.jane should.
  9. You’re currently targeting all inventory in one campaign through an “All Products” group. How should you find campaign optimization opportunities?
  10. Toshiro wants to increase the conversion rate of his shopping campaigns without increasing his budget. He should use:
  11. Google Merchant Center is used to:
  12. Maximilian is starting a shopping campaign for winter sports to sell skis, which are also listed in his campaign for mountain tourism. Maximilian has specific budgets just for his winter sports campaign. when skis are shown, he wants the bid to come from his winter sports campaign. Maximilian should:
  13. According to shopping ads policies, what would cause the disapproval of individual items or an entire Merchant Center account?
  14. Sally is promoting her online store that sells vintage goods and custom artwork. What does she need to include for unique product identifiers?
  15. Lisa wants to know if, after viewing her shopping ad, people are buying the shoes listed in the ad. She should:
  16. What information do you need to enter in Google Merchant Center to create a shopping campaign?
  17. Custom labels are a way to:
  18. Creating multiple products groups within one ad group allows you to:
  19. You can use custom labels to:
  20. You should use multiple ad groups when you want to:
  21. You can use custom labels in a product data feed to:
  22. Shopping ads can be targeted to:
  23. Why is it a best practice to set a bid for the ” everything else in all products” products group?
  24. Suzie owns an apparel store and has decided to sell her products online. When Suzie creates a Google Merchant Center data feed, what unique product identifiers will be accepted?
  25. Vivian owns an art supply store and traffic for her “painting” product group is increasing. To optimize the performance of her painting product, Vivian should:
  26. If Sam doesn’t enable conversion tracking for his shopping campaigns, which bidding option below will be available to him?
  27. which email contact does Google use to notify merchants about account warning
  28. Ricky is an online golf equipment merchant who just created an new Google Merchant Center Account. When Ricky creates his first data feed, he must add unique product identifiers for his products. Which combination of gtin,mpn, and brand should he submit?
  29. Enhance cost-per-click (ECPC) bidding should be used to:
  30. Bob is seeing low traffic for one of the product groups and daily spend is low. What could he do to help increase the impression and traffic
  31. Shopping ads can appear on:
  32. Catherine is preparing to release a new line of toys bthat’s currently available for pre-order only on the landing page. Why is Catherine data feed getting disapproved for incorrect availability?
  33. Suzie owns an apparel store and is thinking of starting a shopping campaign. How can shopping ads benefit Suzie?
  34. Suzie owns an apparel store and is thinking of starting a shopping campaign. How can shopping ads benefit Suzie?
  35. Michael was notified that his products were disapproved due to incorrect prices. Which may have caused the disapproval?
  36. Paige has an online dress boutique that sells dresses for women and children. She just got a new shipment of pink polka dot girls dresses. How can a shopping campaign help Paige target her inventory?
  37. Shopping ads should be used for:
  38. Kelly is checking her product landing pages to make sure that she has all the required information. What piece of information is required to appear on every landing page?
  39. Greta wants to make changes for several shopping campaigns that she manages. She can use bulk changes to:
  40. After segmenting your client’s conversion data for a shopping campaign, you see that mobile is driving 10 percent of sales. What should you do to optimize the campaign for this client, a children’s clothing retailer that sells its merchandise online and in stores
  41. Which product should you submit the identifier exists attribute with a value of no for?
  42. Shopping ads on google com
  43. To maintain active product data, you must update your data every:
  44. What’s the best way to indicate in a feed that a product is on sale for a limited time
  45. When creating a file to upload to Google Merchant Center, what format is accepted?
  46. True or False: If viola signs up to run shopping ads but doesn’t post a refund policy on her website, she can’t run ads.
  47. What is the best practice to reduce the processing time of a new feed?
  48. What does Niharika need to do first if she wants to enable automatic item updates for the price and availability of her products?
  49. How can Helen provide free shipping for a small group of promotional products?
  50. Shopping campaign use:
  51. What does Google Merchant Center use as the primary way to contact users with important messages, such as feed disapprovals?
  52. The feed that Luca exports from his point of sale system needs some cleanup before it will be accepted by Google Merchant Center. To meet the requirements, he needs to consistently change product state to a condition in his exported feed. What’s the best way to do this each time?
  53. What does an impression share indicate about a product group?
  54. Merchants use Google Merchant Center to:
  55. Yves heard that the custom label attributes can help him organize his shopping campaign. With custom labels, Yves can provide:
  56. If a product doesn’t have an image available, you should :
  57. True or False: Shopping ads can appear at the same time as text ads, allowing shoppers to find the best match before clicking through to make a purchase.
  58. Mike has an online store and wants to create a shopping campaign. What information does she need to create a Google Merchant Center account?
  59. Which can you sell on shopping ads?
  60. Campaign priorities determine your bids according to which rule:
  61. Anne wants to use her impression share metrics to optimize her shopping campaign. She should:
  62. You’re optimizing a client’s shopping campaign to drive online sales and are assessing the company’s website. You determine that the site needs to be improved for mobile, and recommended that the company:
  63. Jane’s product feed would get disapproved due to:
  64. In shopping campaigns, product groups are used to:
  65. How could you increase the number of conversions your shopping campaign receives for about the same total cost?
  66. How can you lose your claimed URL?
  67. When reviewing the search terms report for your shopping campaigns,you notice several terms that aren’t relevant to what you’re advertising. How can you use this information?
  68. Ryan’s shoe store sells a variety of shoes. His “active shoes” campaign is reaching the daily budget cap by the early afternoon. What should Ryan do to get more traffic for his products?
  69. When preparing to submit a new feed, you should:
  70. True or False: Data feeds provide a list of your inventory with important product details in Google Merchant Center
  71. Marie’s new camera product falls into two different Google products categories. What should she use for this attribute?
  72. Brain is expanding his store to include antique goods. What should he do if there isn’t unique product identifier available?
  73. In Google Merchant Center, a target country is the country where the:
  74. May is in the process of expanding her store to support more territories. After adding new data feeds, May’s Google Merchant Center Account was suspended because the:
  75. Campaign priority should be used when you advertise:
  76. You’re optimizing the shopping campaign for an online jewelry retailer promoting its new line of engagement rings. If you know that people who research engagement rings across multiple devices take longer to convert, what should you do to help this client better attribute the impact mobile has on its sales?
  77. Jane is planning to add a popular brand of watches to her online store. To help differentiate her products from her competitors, Jane should:
  78. What’s the best way to indicate in a feed that a product is on sale for a limited time?