Jonathan, who has a bay area sailing excursion business, notices that his text ads show below a competitor’s in search results when people enter keywords like”selling excursions on San Francisco Bay.” Which automated bid strategy could help him attain the top position?

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Q. Jonathan, who has a bay area sailing excursion business, notices that his text ads show below a competitor’s in search results when people enter keywords like”salling excursions on san Francisco Bay.” Which automated bid strategy could help him attain the top position?

A. Enhanced cost-per-click(ECPC)

B. Maximize clicks

C. Target outranking share

D. Target return on ads spend (ROAS)

Correct Answer is:

C. Target outranking share

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