Molly wants to clear her remaining stock in preparation for ordering a new line of products to sell. as a result, she’s willing to increase her CPA (cost-per-acquisition) and investment, as long as it means generating more sales. her current campaign has a total investment of $25,500, generates 1,500 conversions, and has a CPA of $17. which plan, built in the performance planner, will help molly with her marketing goal to generate more sales?

Q. Molly wants to clear her remaining stock in preparation for ordering a new line of products to sell. as a result, she’s willing to increase her CPA (cost-per-acquisition) and investment, as long as it means generating more sales. her current campaign has a total investment of $25,500, generates 1,500 conversions, and has a CPA of $17. which plan, built in the performance planner, will help molly with her marketing goal to generate more sales?

A. An investment of $40,000 to generate 2,000 conversions and a CPA of $20

B. An investment of $30,000 to generate 1,500 conversions and CPA of $20

C. An investment of $28,000 to generate 1,400 conversions and a CPA of $20

D. An investment of $21,000 to generate 1,400 conversions and a CPA of $15

Correct Answer Is:

A. An investment of $40,000 to generate 2,000 conversions and a CPA of $20