Online Digital Marketing Training
Q. The codeless conversion tracking solution is usually recommended for app downloads on Android OS over SDK or server to server solution when speed and ease of implementation is a …
Read MoreQ. _ is a tool that can show you what happens after a customer clicks on your ads; whether they made a purchase, downloaded an app, or called your business. …
Read MoreQ. Why do advertisers care about driving calls to their business? A. They’re faster. B. Younger demographics prefer to order by phone call. C. Conversion rates are often much higher …
Read MoreQ. Which is a benefit of using server-to-server app conversion tracking over an SDK? A. Adding SDK and conversion tracking changes to your app doesn’t require review by the Google …
Read MoreQ. How does Google Ads data-driven attribution give credit for conversions? A. It uses the linear model to credit conversions equally across all clicks on the path. B. It uses …
Read MoreQ. You can use a mobile-specific display URL to: A. Differentiate yourself from other advertisers B. Indicate that you have a mobile-friendly landing page C. Effectively track conversion to your …
Read MoreQ. You’re optimizing the shopping campaign for an online jewelry retailer promoting its new line of engagement rings. If you know that people who research engagement rings across multiple devices …
Read MoreQ. An advertiser looking to drive conversions is using manual cost-per-click(CPC) bidding. Which factor should be most important for this advertiser when deciding keyword bids? A. The Quality Score of …
Read MoreQ. Why is average view frequency important to measure? A. It lets you continually track conversions B. It shows how often the average person sees or interact with the ad …
Read MoreQ. If Sam doesn’t enable conversion tracking for his shopping campaigns, which bidding option below will be available to him? A. Maximum cost-per-acquisition (max.CPA) bidding B. Target cost-per-acquisition (target CPA) …
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