When optimizing for the Display Network, a clear call-to-action(CTA) in the ad text is important in order to:

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Q. When optimizing for the Display Network, a clear call-to-action(CTA) in the ad text is important in order to:

A. Set expectations for customers who are in various stages of the buying cycle

B. Identify the traffic to your website that was generated by ads

C. Increase overall impressions for the ad

D. Improve the Quality score of the ad on all Google properties

Correct Answer is:

A. Set expectations for customers who are in various stages of the buying cycle

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