Your client Anna wants to increase the reach and visibility of her ads. Which bidding strategy would you recommend?

Q. Your client Anna wants to increase the reach and visibility of her ads. Which bidding strategy would you recommend?

A. Cost-per-acquisition(CPA/CO)

B. Viewable cost-per-thousand impressions (vCPM)

C. Cost-per-click (cpc)

D. Cost-per-view(CPV)

Correct Answer is:

B. Viewable cost-per-thousand impressions (vCPM)