You’re optimizing the shopping campaign for an online jewelry retailer promoting its new line of engagement rings. if you know that people who research engagement ring across multiple devices take longer to convert, What should you do to help this client better attribute the impact mobile has sales

Q. You’re optimizing the shopping campaign for an online jewelry retailer promoting its new line of engagement rings. if you know that people who research engagement ring across multiple devices take longer to convert, What should you do to help this client better attribute the impact mobile has sales

A. Set a longer conversion window, such as 30 days or 90 days

B. Set a short conversion window such as 7 days

C. Create a separate ad group campaign optimizes for mobile and compare how it drives sales

D. Create a separate campaign optimized for mobile and compare how it drives sales

Correct Answer

A. Set a longer conversion window, such as 30 days or 90 days