You’re tracking conversions in a budget-constrained campaign. If you raise cost-per-click(CPC) bid within the budget constraint, which result is most likely?

Q. You’re tracking conversions in a budget-constrained campaign. If you raise cost-per-click(CPC) bid within the budget constraint, which result is most likely?

A. Receive fewer conversions while paying less on average per conversion

B. Receive more conversions while paying less on average per conversion

C. Receive fewer conversions while paying more on average per conversion

D. Receive more conversions while paying more on average per conversion

Correct Answer is:

A. Receive fewer conversions while paying less on average per conversion